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Business & Product Strategy

Clarify your strategy. Align your teams. Accelerate your growth

We help companies, product leaders and executive teams transform ambiguity into clarity, intuitions into structured strategies, and diverging opinions into collective alignment. The result? Focused decisions, strategic execution, and positive business outcomes.
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Why it matters

In a digital-first economy, where customer expectations keep rising and technological disruption is constant, organizations need more than good intentions and tactical plans.

They need clear, evidence-based strategies that guide bold but grounded decisions and enable them to seize opportunities before they vanish.

 

  • Strategic clarity  has become a competitive necessity

    Too often, strategies remain stuck in PowerPoint—misaligned across departments, disconnected from execution, or too vague to drive action. Meanwhile, the market moves fast, customers demand more, and teams need clarity, not just ambition.

  • A successful strategy doesn’t stop at crafting

    It’s about landing. Whether you are scaling as a digital-native or transforming as an established player, your ability to navigate uncertainty, align stakeholders, and rally teams around a shared direction will define your trajectory.

  • Execution is the real differentiator

    Strategy only matters if it becomes reality—through effective governance, empowered teams, and bottlenecks removed with speed, precision, and impact.

 
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What makes us unique

What sets us apart is our ability to turn strategy into reality, combining sharp thinking, tailored methods, and hands-on execution to deliver impact where it matters most
01.

We believe strategy only creates value when it is clear, shared, and delivered

We believe strategy only creates value when it is clear, shared, and delivered

Our approach is not about making things more complex, but about making them more obvious—so that alignment accelerates execution.
02.

We bring together the strategic sharpness of top-tier consulting with the pragmatism of product builders

We bring together the strategic sharpness of top-tier consulting with the pragmatism of product builders

Our consultants think like strategists and act like operators, designing strategies that stick because they are tailored to your specific context, maturity, and ambitions
03.

We see execution as part of the strategy itself

We see execution as part of the strategy itself

We design the mechanisms, governance models, KPIs, PMO and Chief of Staff roles, that make execution inevitable and measurable.
04.

We treat innovation as a system, not a brainstorming exercise

We treat innovation as a system, not a brainstorming exercise

From market signals and user insights to AI-powered discovery, we help you consistently detect, prioritize, and validate opportunities that drive real business impact.
05.

We embed go-to-market thinking from the start

We embed go-to-market thinking from the start

Messaging, segmentation, channels, and rollout are not afterthoughts but integral to ensuring that your strategy delivers value in the market.

What we offer
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Meet our experts

Our Business & Product Strategy experts combine strategic sharpness with deep operational experience.

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Get in touch Our consultants don’t just define strategy; they build the conditions for it to succeed
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Alexandre Irmmann-Tézé Co-founder, Senior Partner
Marie Laure_2
Marie-Laure Gama Principal, Strategy Expert