What we'll learn in...
The Art of Innovation beyond Customer Feedback
🏔 When building products, we commonly focus only on customer requirements and existing data. However, genuine innovation resides beneath the surface, waiting for bold and unconventional ideas.
🤯 But, how can we navigate the delicate balance between sustainability and disruptive innovation while shaping the future of business management?
🎤 Jonathan Centeno Mayado, Design Lead at Factorial,, talks about how they do it, their journey, including their successes and failures.
🎯 The challenge: innovate beyond focusing on customer requirements and existing data.
What we'll learn in...
The Integration Playbook for Expansion and Retention
🏔 Integrations are a great lever to expand your product value and a key factor to generate retention. This includes an analysis of your customers (e.g. JTBDs, user journeys...) and your product (e.g. workflows, product surfaces).
🤯 But, how to E2E unleash the power of integrations to extend your product value and to increase the retention of your customer base?
🎤 Raúl Vallejo, Lead Product Manager at Miro, will cover the end-2-end process from a practical perspective, sharing my own playbook and tactics to discover, validate, execute and move to market new integration elements.
🎯 The challenge: identify extension and retention opportunities, maximize discovery and measure extension and retention success.
Event Agenda
Wednesday, 20th March
📍19:00 - Welcome to the Ignit (limited capacity)
🎙 19:10 - Let's get started! Presentation of the LPCx Spain Team
⭐️ 19:15 - Talk in english: 'The Art of Innovation beyond Customer Feedback'
💬 19:35 - Question time
🌱 19:45 - 10' break
⭐️ 19:55 - Talk in english: 'The Integration Playbook for Expansion and Retention'
💬 20:15 - Question time
🥤 20:25 - Networking time
👋🏻 21:00 - Farewells are coming!
